FAQ

Questions we get asked.

How GRF works, what it costs and how to start. Something else on your mind? Ask it on the call. That's what it's for.

Working with GRF

What does GRF do?

GRF is a growth architecture company. We build the system behind your growth: a clear strategy, a brand customers choose, marketing that brings them in and automation that turns them into revenue.

Most growing companies buy growth in pieces. We build it as one system, with one team accountable.

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Who do you work with?

Growing companies in the US and Europe, from first-year startups to established family businesses. Clients include Impel Union, M3DS Education and DeepWind.

Where is GRF based?

In Skopje, North Macedonia. We work with clients in the US and Europe.

Who will we actually work with?

A senior team. Every engagement is led personally by GRF’s founder, from the first audit to the system that ships.

Meet the team →
Do you use AI?

Yes. GRF was built after AI, not retrofitted with it. Automation comes first, not last. That is how four senior people run what usually takes a full marketing department.

Services

Do we need all four layers?

No. Most clients start with one. The free call is where we find out which layer is the real bottleneck, and we start there.

What can you build for us?

Strategy: growth roadmap, go-to-market strategy and sales process design.

Brand: brand strategy and positioning, naming and visual identity.

Performance: paid ads, websites and funnels, and outbound prospecting.

Automation: CRM setup and cleanup, lead follow-up automation and lead qualification.

Not on the list? If it grows your revenue, ask us. If we're not the right team for it, we'll tell you.

Explore what we do →
We already work with an agency. Can you work with them?

Yes. We can own the system and work alongside your existing partners, or take over the parts that are not delivering.

Pricing and process

How much does it cost?

Projects and growth sprints are fixed price, agreed before we start. Fractional CMO is a monthly retainer. Where results can be measured end to end, part of our fee can be tied to them, with the metric and starting point agreed upfront.

What are the ways to work with you?

Three, with the same senior team. You choose how involved you want to be.

Project (done for you): we build one clearly defined thing and hand it over, ready to run. Fixed scope and price.

Growth Sprint (done with you): we fix one growth problem side by side with your team. Your team keeps it running. Fixed price.

Fractional CMO (led by us): senior marketing leadership that owns the whole system, without a full-time hire. Monthly retainer, with results-based pricing available.

What is results-based pricing?

Where results can be measured end to end, part of our fee can be tied to them. The metric and the starting point are agreed in writing before any work begins.

How does an engagement run?

Four steps, whatever you start with.

Audit: we map your funnel end to end and find where leads get lost.

Plan: one plan and one set of numbers, agreed with you before anything is built.

Build: we set up the layers you need, connected from day one.

Run: we run, measure and improve, or hand it over to your team.

How do we start?

With a free 30-minute call. No pitch deck. We walk through your funnel and tell you where leads are getting lost and what it would take to fix it. We reply within one business hour.

Book a free growth call →
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